In September 1961 the very first Mothercare store opened in Kingston Surrey. We’ve helped the UK’s number one parenting retailer celebrate 50 golden years with a special anniversary issue of the company’s internal magazine, SmallTalk. With some great photos and nuggets from the past five decades (we especially like the top tips for mums-to-be from the early 60’s), we created a perfect, pint-sized, potted history in print and online. We also helped Mothercare celebrate by designing the tickets and evening programme for their fund raising Anniversary Gold Ball. [September 2011]